1. LEVEL OF PERCEPTION ON MARKETING PROBLEM ON FLOURICULTURE FLOWERS IN TAMIL NADU
N.DEEPA and Dr.B Rajasekaran, Chikkanna Govt. Arts College
Page No: 1 – 10
DOI:16.10089.IR.2019.V8I12.285311.3159
2. COMPLEX IDEMPOTENT IN C[G], AND THE PROBLEM OF FUTURE RESEARCH
Hiteshwar Singh, MLSM, College
Dhananjay Kumar Mishra, LNMU
Page No: 11 – 17
DOI:16.10089.IR.2019.V8I12.285311.3160
3. EFFECT OF YOGIC EXERCISES ON SELECTED PHYSICAL EDUCATION AND PHYSIOLOGICAL VARIABLES AMOUNG COLLEGE WOMEN
Dr. P. KUMARAVELU, Physical Education and Sports University
Page No: 18 – 22
DOI:16.10089.IR.2019.V8I12.285311.3161
4. E.L. Doctorow’s Ragtime as a Metapher of American Social Vision: A Study
R.Kayalvizhi and Dr.M. Soundhararajan, Annamalai University
Page No: 23 – 42
DOI:16.10089.IR.2019.V8I12.285311.3162
5. Exploration of Social Injustice in Mulk Raj Anand’s Untouchable
C. Velusamy and Dr.M. Soundhararajan, Annamalai University
Page No: 43 – 64
DOI:16.10089.IR.2019.V8I12.285311.3163
6. A STUDY ON OUT-OF-THE-CLASS TRAINING AS PERCEIVED BY STUDENTS OF ARTS AND SCIENCE COLLEGES IN KRISHNAGIRI DISTRICT
I.ARULJOTHI, Periyar University
Dr R.PRABHU, Govt Arts College For Men
Page No: 65 – 72
DOI:16.10089.IR.2019.V8I12.285311.3164
7. THE ROLE OF SPIRITUAL INTELLIGENCE IN OPENNESS TO INTERRELIGIOUS DIALOGUE – A MIXED METHODS DESIGN
Dr. I. JOE SANJAY, Sacred Heart College
Page No: 73 – 86
DOI:16.10089.IR.2019.V8I12.285311.3165
8. STUDY OF GROUND WATER QUALITY WITH GIS APPLICATION FOR ARIYALUR DISTRICT TAMIL NADU
R. ARULNANGAI, Jamal Mohamed College (Autonomous)
Page No: 87 – 97
DOI:16.10089.IR.2019.V8I12.285311.3166
9. A PERFORMANCE OF CLASSIFICATION ACCURACY IN MODIFIED J48 ALGORITHM USING SPEARMAN’S
N.Saravanan, Periyar University
Dr.V.Gayathri, Pee Gee College of Arts and Science
Page No: 98 – 107
DOI:16.10089.IR.2019.V8I12.285311.3167
10. A PERFORMANCE OF CLASSIFICATION ACCURACY IN MODIFIED J48 ALGORITHM USING PEARSON’S
N.Saravanan, Periyar University
Dr.V.Gayathri, Pee Gee College of Arts and Science
Page No: 108 – 117
DOI:16.10089.IR.2019.V8I12.285311.3168
11. History as Fiction in Khushwant Singh’s Train to Pakistan
V. Villavan and Dr. K.S. Dhanam, Periyar E.V.R.College(Autonomous)
Page No: 118 – 127
DOI:16.10089.IR.2019.V8I12.285311.3169
12. THE CAUVERY RIVER WATER DISPUTE IN PRE –INDEPENDENCE SOUTH INDIA: A HISTORICAL VIEW
S.Rajkamal, Dr.I.Selvaseelan and R.Soubhagya, Government Arts College for Men
Page No: 128 – 131
DOI:16.10089.IR.2019.V8I12.285311.3170
13. Depiction of Women in Ngugi’s Wizard of the Crow
K. Venkateswarlu, SSGS Degree College
Page No: 132 – 141
DOI:16.10089.IR.2019.V8I12.285311.3171
14. ACADEMIC STRESS AMONG ADOLESCENCE IN KANCHIPURAM DISTRICT
Dr. M. Muthamizhselvan, Tamil Nadu Teachers Education University
Page No: 142 – 150
DOI:16.10089.IR.2019.V8I12.285311.3172
15. MOBILE LEARNING AWARENESS AMONG BED STUDENTS
Dr. R.Sampath Kumar, Government College of Education
Page No: 151 – 157
DOI:16.10089.IR.2019.V8I12.285311.3173
R. Chithra Devi and R.Mathammal, N.K.R. Government Arts College for Women
Page No: 158 – 165
DOI:16.10089.IR.2019.V8I12.285311.3174
17. Consumer Buying Behaviour towards Organized Retail Stores in Tiruchirappalli – A study
FLORITA BERNADETTE ALEXANDER and Dr. B.J. PARIMALA KALARANI, Bishop Heber College
Page No: 166 – 171
DOI:16.10089.IR.2019.V8I12.285311.3175
18. Postmodern Feminism in Sudha Murty’s Mahashweta and Gently falls the Bakula
J.Daisy and Dr. R. Shanthi, A.V.V.M Sri Pushpam College (Autonomous)
Page No: 172 – 181
DOI:16.10089.IR.2019.V8I12.285311.3176
19. ROLE OF THE TAMIL WOMEN IN THE FREEDOM STRUGGLE
R.KalpanaDevi Priya, J.K.K.Nataraja College of Arts and Science
Dr.P.Venkateswaran, Govt Arts College For Men
Page No: 182 – 184
DOI:16.10089.IR.2019.V8I12.285311.3177
20. AN EMPIRICAL ANALYSIS OF LIQUIDITY AND PROFITABILITY PERFORMANCE OF SELECT TYRE COMPANIES IN INDIA
R.BASKAR, Annamalai University
Dr.M.BHARATH, Thiru.Vi.Ka. Govt. Arts College
Page No: 185 – 200
DOI:16.10089.IR.2019.V8I12.285311.3178
21. ON SUMS AND PRODUCTS OF k-J-STAR DAGGER MATRICES
K. Gunasekaran and B. Mangaiyarkarasi, Government Arts college (A)
Page No: 201 – 209
DOI:16.10089.IR.2019.V8I12.285311.3179
22. Empowering Youth with Vocational Skill through Training
Soumya Mary Mathews and Dr.S.Arulsamy, Bharathiar University
Page No: 210 – 216
DOI:16.10089.IR.2019.V8I12.285311.3180
23. PROFITABILITY ANALYSIS OF BHARTI AIRTEL LTD – AN EMPIRICAL STUDY
K.ANBAZHAGAN, Annamalai University
Dr.L.GANESAMOORTHY, Government Arts and Science College
Page No: 217 – 225
DOI:16.10089.IR.2019.V8I12.285311.3181
24. Comprehensive Review on Equipment and Analytical Method Validation Parameters
Shine Sudev, Sujith Thomas and Bidah Mohamed Iqbal, Moulana College of Pharmacy
Page No: 226 – 239
DOI:16.10089.IR.2019.V8I12.285311.3182
Subitha.S and Gnana Glory Kanmoni.V, Women’s Christian College
Issac Sobana Raj.C, Nesamony Memorial Christian College
Page No: 240 – 248
DOI:16.10089.IR.2019.V8I12.285311.3183
Binitha mary Oommen and Umamaheswari. G, Marudupandiyar College
Page No: 249 – 260
DOI:16.10089.IR.2019.V8I12.285311.3184
27. THE IMPACT OF CORE STABILITY CIRCUIT TRAINING, PERIODIZED RESISTANCE CIRCUIT TRAINING AND THEIR
COMBINATION ON VO2 MAX OF COLLEGIATE MALE BADMINTON PLAYERS
K.N.Hariprasad and Dr.S.Suthakar, Karpagam Academy of Higher Education
Page No: 261 – 271
DOI:16.10089.IR.2019.V8I12.285311.3185
28. REVIEW PAPER: BRICK MAKING USING INDUSTRIAL WASTE
Arpit Shukla and Abhishek Yadav, Babasaheb Bhimrao Ambedkar University
Page No: 272 – 279
DOI:16.10089.IR.2019.V8I12.285311.3186
29. INVESTIGATION FOR DATA STORAGE AND QUERY PROCESSING IN MAP-REDUCE USING ALLEGROGRAPH, ORACLE 12C WITH PROPOSED ERDFMF
V.Shanmugapriya and Dr. D. Maruthanayagam, Sri Vijay Vidyalaya College of Arts & Science
Page No: 280 – 289
DOI:16.10089.IR.2019.V8I12.285311.3187
30. Gender Roles and Empowerment of Women-A study among Kudumbashree members
U Monisha and G Anbuselvi, STC College
Page No: 290 – 297
DOI:16.10089.IR.2019.V8I12.285311.3188
31. SYNTHESIS, CHARACTERIZATION AND BIOLOGICAL ACTIVITY OF NOVEL MANNICH BASE
S. Mohamed Rabeek, M. Sathyanarayanan and M. Seeni Mubarak, Jamal Mohamed College (Autonomous)
Page No: 298 – 303
DOI:16.10089.IR.2019.V8I12.285311.3189
32. Women Identity: the Reproductive Technology in Fay Weldon’s The Cloning of Joanna May
J. Vignesious Stanley and Dr. P. Dinakaran, Annamalai University
Page No: 304 – 310
DOI:16.10089.IR.2019.V8I12.285311.3190
33. The National Council of Education forerunner of Engineering Education in Bengal 1906-1956
SANJIB GHOSH, Bangabasi Evening College
Page No: 311 – 317
DOI:16.10089.IR.2019.V8I12.285311.3191
34. Growth of Iron doped Bi2S3crystal by gel Methodology and its analysis
K.B.Patil, Arts, Science and Commerce College
B.K.Sonawane, Shri.S.S.Patil Arts, Shri.Bhausaheb T.T.Salunkhe Commerce and Shri.G.R.Pandit Science College
Page No: 318 – 325
DOI:16.10089.IR.2019.V8I12.285311.3192
K. Saritha and Dr. R. Venkatesh, Don Bosco College
Page No: 326 – 334
DOI:16.10089.IR.2019.V8I12.285311.3193
36. IN VITRO ANTI-DIABETIC ACTIVITY OF SOLANUM ERIANTHUM
J. Muneer Ahamath, J. Sirajudeen and R. Abdul Vahith, Jamal Mohamed College (Autonomous)
Page No: 336 – 339
DOI:16.10089.IR.2019.V8I12.285311.3194
37. On rω-closed sets and it’s properties in topological spaces
M. Rajakalaivanan, P. M. Thevar College
M. Deepa, Padmavani Arts and Science College for Women
Page No: 340 – 344
DOI:16.10089.IR.2019.V8I12.285311.3195
38. Importance and Benefits of Digital Services to Young Generation
Tanya Sharma, L.N. Mithila University
Page No: 345 – 356
DOI:16.10089.IR.2019.V8I12.285311.3196
39. FACTORS INFLUENCING SBI HOUSING LOAN BORROWERS
D.Pazhaniammal and Dr.R.Venkatesh, Don Bosco College
Page No: 357 – 363
DOI:16.10089.IR.2019.V8I12.285311.3197
40. A SECURE AND VERIFIABLE ACCESS CONTROL SCHEME FOR BIG DATA STORAGE IN CLOUDS
CHAITANYA PAMPANA and DR. ANNEPU BALAKRISHNA, AVANTHI INSTITUTE OF ENGINEERING
& TECHNOLOGYCHERUKUPALLI(V)
Page No: 364 – 375
DOI:16.10089.IR.2019.V8I12.285311.3198
41. SERVICE QUALITY IN PUBLIC SECTOR BANKS: NAGAPATTINAM DISTRICT – A STUDY
Dr.N.R.SARAVANAN and Dr.A.ANTONYRAJ, Bon Secours College for Women
Page No: 376 – 384
DOI:16.10089.IR.2019.V8I12.285311.3199
42. Things Fall Apart: A study on cultural conflict in the Post-colonial context
Kantharaju K, REVA University
Page No: 385 – 388
DOI:16.10089.IR.2019.V8I12.285311.3200
43. UNLOCK YOUR BUSINESS IDEAS THROUGH MSMEs: INITIATIVES AND OPPORTUNITIES
Aswathy. P.V and Dr.M. Somasundaram, Annamalai University
Page No: 389 – 400
DOI:16.10089.IR.2019.V8I12.285311.3201
44. Penicillium citrinum : The possible future rescuer from LDPE waste
Suhani Parekh and Archana Mankad, University School of Sciences, Gujarat University
Page No: 401 – 408
DOI:16.10089.IR.2019.V8I12.285311.3202
45. INFORMATION PROCESSING BEHAVIOUR OF SUGARCANE GROWERS
T. Kalidasan, Santha Govind and M. Natarajan, Annamalai university
Page No: 409 – 418
DOI:16.10089.IR.2019.V8I12.285311.3203
46. INFLUENCE OF CULTURE ON REFRIGERATOR BUYING BEHAVIOUR – A STUDY IN BANGALORE
Sumangala Talur, Seema Sambargi, Umadevi Ananth and Girish S, Adarsh Institute of Management and Information Technology
Page No: 419 – 427
DOI:16.10089.IR.2019.V8I12.285311.3204
48. FIELD CHARACTERISTIC AND MINERAL GENESIS OF SYENITE INTRUSIONS FROM SALEM AND DHARMAPURI DISTRICTS, SOUTH INDIA
P. Gangatharan, K. Anbarasu and C. Ramachandran, Periyar University
P. Parthasarathy, AVS college of Arts and Science
Page No: 440 – 452
DOI:16.10089.IR.2019.V8I12.285311.3206
49. EMPIRICAL ANALYSIS OF CAPITAL STRUCTURES: A STUDY OF PHARMACEUTICAL COMPANIES OF INDIA
Dr Sudesh Kumar, Swami Satyanand College of Management and Technology
Page No: 453 – 460
DOI:16.10089.IR.2019.V8I12.285311.3207
50. IMPACT OF RELATIONSHIP MARKETING PRACTICES ON SERVICE QUALITY AND CUSTOMER LOYALTY IN TELECOM SECTOR
WITH REFERENCE TO TAMILNADU
Dr.S.BALAJI, Rajah Serfoji Government College (Autonomous)
Page No: 461 – 466
DOI:16.10089.IR.2019.V8I12.285311.3208
51. Green initiatives within HRM form part of wider Programmers of Environment Sustainability
Amar vinod chavan, Bharati Vidyapeeth University, Institute of Hotel Management & Catering Technology
Page No: 467 – 481
DOI:16.10089.IR.2019.V8I12.285311.3209
52. Level of Interest in ICT among Prospective Teachers of MANUU
Dr.Shakera Parveen, Dept of E & T MANUU, Hyderabad
Afroz Zaheer and Faheem Anwar, Dept of Education and Training MANUU, Hyderabad
Page No: 482 – 488
DOI:16.10089.IR.2019.V8I12.285311.3210
53. AN ANALYSIS OF VOLATILITY IN THE FOREIGN EXCHANGE RESERVES IN INDIA
Dr. R. Rajanbabu, Dr. G. Monikanda Prasad and Dr. K. Manoj, Manonmaniam Sundaranar University
Page No: 489 – 503
DOI:16.10089.IR.2019.V8I12.285311.3211
54. Indian Economy The Way Forward: Contemporary and Eventual Ogle
S.Eugene Thangaraj, St.Joseph’s College
Page No: 504 – 509
DOI:16.10089.IR.2019.V8I12.285311.3212
55. Importance of Emotion Recognition Using Image Processing – A Literature Survey
Dr. P. Sumathy and Ahilan Chandrasekaran, Bharathidasan University
Page No: 510 – 519
DOI:16.10089.IR.2019.V8I12.285311.3213
56. Enhanced Association Rule Mining Algorithm to Extract High Utility Item sets from a Large Dataset
K. Karpagam, H.H. The Rajah’s College(Autonomous)
Page No: 520 – 525
DOI:16.10089.IR.2019.V8I12.285311.3214
57. TASK SCHEDULING TECHNIQUES FOR CLOUD COMPUTING ENVIRONMENT – A LITERATURE REVIEW
P. Nithya and Dr. L. Jayasimman, Bishop Heber College
Page No: 526 – 533
DOI:16.10089.IR.2019.V8I12.285311.3215
58. MONITORING THE QUALITY OF GROUND WATER POLLUTION INAND AROUND KARUR DISTRICT, TAMILNADU-INDIA
K. Mahmoodah Parveen, M. Mohamed Sihabudeen and J. Sirajudeen, Jamal Mohamed College (Autonomous)
Page No: 534 – 549
DOI:16.10089.IR.2019.V8I12.285311.3216
59. Synthesis and Characterization of Bioactive Schiff Base Complexes from Sulphanilamide
Vibi.V and V. Gnana Glory Kanmoni, Women’s Christian College
C. Isac Sobana Raj, Nesamony Memorial Christian College
Page No: 550 – 556
DOI:16.10089.IR.2019.V8I12.285311.3217
60. A STUDY ON WORK CULTURE AMONG ENGINEERS IN BHEL
Dr.V. MAHALAKSHMI, Idhaya College for Women
Page No: 557 – 573
DOI:16.10089.IR.2019.V8I12.285311.3218
61. REVIEW PAPER:INFORMATION HIDING IN 3D MODELS USING MULTI-OBJECTIVE GENETIC ALGORITHM
Vaishnavi Palande, Pratiksha Kokare, Kajal Kalel and Sonali Kadam, S.B.Patil College of Engineering
Page No: 574 – 578
DOI:16.10089.IR.2019.V8I12.285311.3219
62. The Approach of Feminist Critics Towards George Eliot:A Critical Study
Dr. Jayanta Mukherjee, Belda College
Page No: 579 – 587
DOI:16.10089.IR.2019.V8I12.285311.3220
63. PERSONALISED LEARNING THROUGH COMPUTER ADAPTIVE TESTING
G. USHA, Dr. R. VIJAYA and Dr. M. RAJESHKUMAR, Madurai Kamaraj University
Page No: 588 – 595
DOI:16.10089.IR.2019.V8I12.285311.3221
Tamil Nadu, India
Babunath R and Prakash R, Government Arts College (Autonomous)
Kannadasan N, Karur Velalar College of Arts and Science for Women
Page No: 596 – 605
DOI:16.10089.IR.2019.V8I12.285311.3222
65. IDENTITY CRISIS IN MORDECAI RICHLER’S NOVEL SOLOMON GURSKY WAS HERE
G SRIRAM, SARANATHAN COLLEGE OF ENGINEERING
Dr.K RAMACHANDRAN, ARIGNAR ANNA GOVT ARTS AND SCIENCE COLLEGE
Page No: 607 – 615
DOI:16.10089.IR.2019.V8I12.285311.3223
66. A PERSPECTIVE ANALYSIS ON THE HOSPITALITY INDUSTRY IN FOLLOWING BEST PRACTICES WITH SPECIAL REFERENCE TO TOURISM AND HOTEL INDUSTRIES IN TAMILNADU
Dr.R.KANNAN, Madurai Kamaraj University
Page No: 616 – 633
DOI:16.10089.IR.2019.V8I12.285311.3224
67. A STUDY ON TAMIL LANGUAGE DEVELOPMENT AND TAMIL SPEECH INTELLIGIBILITY OF CHILDREN USING COCHLEAR IMPLANT
R. SUNDARESAN and Dr. A. TURIN MARTINA, Holy Cross College (Autonomous)
Page No: 634 – 638
DOI:16.10089.IR.2019.V8I12.285311.3225
68. AWARENESS ABOUT MGNREGA: A STUDY DONE AT GADAG DISTRICT
Sowmya. R, Tumkur University
Dr. A. JayakumarShetty, SDM (Autonomous) College
Page No: 639 – 649
DOI:16.10089.IR.2019.V8I12.285311.3226
69. ANALYSIS OF RELATIONSHIP AMONG SELECTED TEXTILE SECTORS IN INDIA
Dr.L.Senthil Kumar, Dr.N.G.P. Arts and Science College
Page No: 650 – 657
DOI:16.10089.IR.2019.V8I12.285311.3227
70. XRD, BEAM DISPLACEMENT AND INFLUX, FTIR AND ANTI-DIABETIC ACTIVITIES OF BIS GLYCINE MALEATE – BGM CRYSTALS
BHAKYA.K, SENTHILKANNAN.K, SENTHILMURUGAN.V, KARTHIK.G, SARANYA.P, SUTHA.A and KAVITHA.G, EDAYATHANGUDY G.S PILLAY ARTS & SCIENCE COLLEGE
Page No: 658 – 669
DOI:16.10089.IR.2019.V8I12.285311.3227
71. THE PROCESS OF CIPHERS IN SECURE TRANSFER OF DATA FROM PEER TO PEER NETWORK
M.S.Saranya and Dr.K.Thangadurai, Government Arts College (Autonomous)
Page No: 670 – 676
DOI:16.10089.IR.2019.V8I12.285311.3227
72. Effect of Theraband Resistance Training on Shoulder Strength and Core Strength among Hockey Players
Selvapandian, D, Sowdeswari College (Affiliated to Periyar University)
Arumugam, S, Manonmaniam Sundaranar University
Page No: 677 – 681
DOI:16.10089.IR.2019.V8I12.285311.3227
73. Detection of Groundwater Potential Zones and Watershed Management Through Remote Sensing and GIS using Morphometric Data in the Upper Ponnaiyar Basin, Tamilnadu, India
S.Shanthi, R.Suresh and M.Vijay Prabhu, Periyar University
Page No: 682 – 741
DOI:16.10089.IR.2019.V8I12.285311.3228
74. VARIOUS FORMS OF THE PROTAGONIST: LAGAAN-ONCE UPON A TIME IN INDIA
Gandle Rahul Dattu and Dr. Nagaraj Halliyavar, Karnatak University
Charles Joseph, Teresian College
Page No: 742 – 748
DOI:16.10089.IR.2019.V8I12.285311.3229
75. Efficacy of extracurricular activities on students of Hotel Management Colleges in India
Dr. Hemraj Patil and Sunder Srinivasan, AISSMS College of Hotel Management and Catering Technology
Page No: 749 – 759
DOI:16.10089.IR.2019.V8I12.285311.3230
76. Coloring Fuzzy Graphs Using Strong Alpha Matching
DR.G. Ramesh, Government Arts College
S. Sarulatha, M.A.M.College of Engineering and Technology
Page No: 760 – 766
DOI:16.10089.IR.2019.V8I12.285311.3231
77. CONSUMER PERCEPTION ON PURCHASE OF WOMEN’S APPAREL THROUGH ONLINE RETAIL SHOPS-A STUDY
A.Suryanarayana, Osmania University
S.Satyavani, Rayalseema University
Page No: 767 – 778
DOI:16.10089.IR.2019.V8I12.285311.3232
78. Impact of Thane cyclone on Public health in Cuddalore- A Study
P.GIRIJA and DR.T.ASOKAN, Bharathidasan University
Page No: 779 – 787
DOI:16.10089.IR.2019.V8I12.285311.3233
79. A MARKOV CHAIN MODEL FOR MAIZE PRODUCTION IN TAMILNADU
M.Saranyadevi, Government Arts College (Autonomous)
Dr. A. Kachi Mohideen, Periyar EVR College (Autonomous)
Page No: 788 – 799
DOI:16.10089.IR.2019.V8I12.285311.3233
80. The effect of employees Performance on Customer Loyalty with special reference to unisex beauty salons in Tamilnadu
Dr.S.BALAJI, Rajah Serfoji Government College (Autonomous)
Page No: 800 – 808
DOI:16.10089.IR.2019.V8I12.285311.3234
81. EFFECTIVENESS OF CRM ON CUSTOMER SATISFACTION: A STUDY ON EMPOWERING CUSTOMER RELATIONSHIP MANAGEMENT IN FOOTWEAR INDUSTRY WITH SPECIAL REFERENCE TO ADHIL FOOTWEAR (P) LTD, DINDIGUL
P BASTIN AROCKIA RAJ, St. Joseph’s College (Autonomous), Tiruchirappalli
G UDHAYARAJ, Loyola College, Vettavalam, Tiruvannamalai
Page No: 809 – 818
DOI:16.10089.IR.2019.V8I12.285311.3235
82. A STUDY ON LABOUR ABSENTEEISM IN SELECTED IT COMPANIES IN CHENNAI
DR.A.ANURADHA, DR.MGR EDUCATIONAL AND RESEARCH INSTITUTE, MADURAVOYAL
Page No: 819 – 827
DOI:16.10089.IR.2019.V8I12.285311.3236
83. BUYER BEHAVIOUR IN GREEN MARKETING: A STUDY WITH REFERENCE TO THE CUSTOMER OF GREEN PRODUCTS IN CHENNAI CITY
M. Krishna, University of Madras
Dr.P.R.Ramakrishnan, School of Management and Commerce, Vels Univesity (Deemed)
Page No: 828 – 836
DOI:16.10089.IR.2019.V8I12.285311.3235
84. Enumeration of Air borne Microorganisms Present In The Industrial Regions of Davangere District, Karnataka
Dr.S.Thirumala, Govt. First Grade College & P G Centre, Davangere
B.Rajappa, Rwandan Defence College, Kigali Rwandan
Dr.B.R.Kiran, Kuvempu University, Shankarghatta
Page No: 837 – 853
DOI:16.10089.IR.2019.V8I12.285311.3238
85. Eco feministic Appeal in Alice Walker’s ‘ The Color Purple’
J P Shiny, AVVM SRI PUSHPAM COLLEGE
Page No: 854 – 861
DOI:16.10089.IR.2019.V8I12.285311.3239
86. ORIGIN AND GROWTH OF HINDU WORSHIP AND BELIEFS OF TAMIL PEOPLES DURING EARLY PERIOD – A STUDY
Dr. P.V. VEERAMANI, A.V.V.M. Sri Pushpam Collage (Autonomous), Poondi
Page No: 862 – 868
DOI:16.10089.IR.2019.V8I12.285311.3240
87. L ARGININE OXALATE NANO CRYSTALS FOR FILTER – OPTO ELECTRONIC APPLICATIONS
SUTHA.A, SENTHILKANNAN.K, SENTHILMURUGAN.V, BHAKYA.K, KAVITHA.G, SENTHILARASAN.K and PREMKUMAR.K, EDAYATHANGUDY G.S PILLAY ARTS & SCIENCE COLLEGE, NAGAPATTINAM
Page No: 869 – 879
DOI:16.10089.IR.2019.V8I12.285311.3241
88. PERFORMANCE OF REGULATED MARKET IN TIRUVANNAMALAI DISTRICT IN TAMILNADU
K.Murugan, Government Arts College, Tiruvannamalai
Dr.A.P.Palanichamy, Periyar EVR College, Tiruchirappalli
Page No: 880 – 886
DOI:16.10089.IR.2019.V8I12.285311.3242
89. CONSUMERS PURCHASE BEHAVIOR AND PERCEPTION TOWARDS GREEN PRODUCTS
Dr.R. Ravanan, Government Arts and Science College for Women –Bargur, Krishnagiri
Page No: 887 – 892
DOI:16.10089.IR.2019.V8I12.285311.3243
90. HPTLC FINGERPRINTING A NOVEL APPROACH FOR CRITICAL DETERMINATION OF SEAWEED EXTRACTED CRUDE PROTEIN
AN ULVA LACTUCA L
Krishnamoorthi R and S R Sivakumar, Bharathidasan University, Tiruchirappalli
Page No: 893 – 906
DOI:16.10089.IR.2019.V8I12.285311.3244
91. ANALYSIS OF FRONTIER MOLECULAR ORBITALS AND MOLECULAR ELECTROSTATIC POTENTIAL OF METHYL RED DOPED L- ARGININE PHOSPHATE CRYSTALS FOR LASER APPLICATIONS
C.TAMIL MALAR, S. PANI MALAR and P.KUMARESAN, THIRU.A.GOVINDASAMY GOVERNMENT ARTS COLLEGE, TINDIVANAM
K.SAMABATH KUMAR, GOVERNMENT ARTS COLLEGE, VILLUPURAM
Page No: 907 – 920
DOI:16.10089.IR.2019.V8I12.285311.3245
92. HUMAN RIGHT STATUSOF HOME BASED WOMEN WORKERS IN ERODE DISTRICTS OF TAMIL NADU
Dr.B. KARTHIKEYAN and Dr. S. DHARMARAJ, A.V.C College (Autonomous) Mannampandal
Page No: 921 – 932
DOI:16.10089.IR.2019.V8I12.285311.3246
93. A CRITICAL ANALYSIS OF CHANGING LAND VALUE ON BENGALURU CITY HINTERLAND
Nagendra M and Dr. Ashok D. Hanjagi, Bangalore University, Bengaluru
Page No: 933 – 946
DOI:16.10089.IR.2019.V8I12.285311.3247
94. SOCIAL AND TECHNOLOGICAL FACTORS TOWARDS MOBILE PAYMENT ADOPTION
Dr.C.VATCHALA and R. LATHA, Pachaiyappa’s College, Chennai
Page No: 947 – 958
DOI:16.10089.IR.2019.V8I12.285311.3248
95. Decision-Making Styles among Adolescents
N. Selvaraj and S. Kadhiravan, Periyar University, Salem
Page No: 959 – 967
DOI:16.10089.IR.2019.V8I12.285311.3249
96. PERFORMANCE OF DIGITAL MEDIA IN RURAL EDUCATION SYSTEM IN INDIA
R. Prabakaran1, Dr. M. Mahalakshmi, A.V.C College (Auto.), Mayiladuthurai
Page No: 968 – 977
DOI:16.10089.IR.2019.V8I12.285311.3250
97. CHARACTERISTIC FEATURES OF SKULL AND MANDIBLE OF BANDICOTA INDICA (LARGE BONDICOOT RAT) AND
FUNAMBULUS PALMARUM (INDIAN PALM SQUIRREL) FOUND IN THE DIET OF BARN OWL
Kaliamoorthy, R and Nagarajan, R, A.V.C. College (Autonomous) (Affiliated to Bharathidasan University, Tiruchirappalli)
Page No: 978 – 988
DOI:16.10089.IR.2019.V8I12.285311.3251
98. Geochemical Ionic Exchange Relate with Sea Water Intrusion Study Using Geo Spatial Technique in the Ramanathapuram
Coastal Stretch Tamil Nadu India
M.Vijay Prabhu, S.Venkateswaran, R.Kannan and R.Ayyandurai, Periyar University, Salem
Page No: 989 – 1016
DOI:16.10089.IR.2019.V8I12.285311.3252
99. A STUDY ON EFFECT OF TEAM BUILDING EXERCISES ON TEAM EFFECTIVENESS IN SELECTED IT SECTOR OF TAMILNADU
Dr.K.AKALYA, Marudupandiyar College, Thanjavur
Page No: 1017 – 1022
DOI:16.10089.IR.2019.V8I12.285311.3253
100. A STUDY ON EFFECTIVENESS OF ADVERTISING STRATEGIES TOOLS ON CUSTOMER SATISFACTION IN SELECTED AREAS OF TAMILNADU
Dr.G.SENDHIL KUMAR, Marudupandiyar College, Thanjavur
Page No: 1023 – 1029
DOI:16.10089.IR.2019.V8I12.285311.3254
101. “The Lord Upholdeth No One”:Irony in the Use of Christian Imagery in Samuel Beckett’s Radio Play All That Fall
Prathibha P, Farook College, Affiliated to University of Calicut, Kerala
Page No: 1030 – 1039
DOI:16.10089.IR.2019.V8I12.285311.3255
102. Policy-Attribute based Access Control Approach for Big Data Architecture Security
S. Regha and M. Manimekalai, Shrimati Indira Gandhi College, Tiruchirappalli
Page No: 1040 – 1050
DOI:16.10089.IR.2019.V8I12.285311.3256
103. FORMATION OF SPECIAL DIO-QUADRUPLE INVOLVING PRONIC NUMBER WITH PROPERTY D (5)
S. Vidhya and G. Janaki, Cauvery College for Women, Affiliated to Bharathidasan University, Trichy
Page No: 1051 – 1052
DOI:16.10089.IR.2019.V8I12.285311.3257
104. MAHILA PANCHAYAT (WOMEN’S COURT) ALTERNATIVE DISPUTE RESOLUTION BODY IN INDIA WITH SPECIAL REFERENCE TO PUDUKKOTTAI DISTRICT
R. RADHA and Dr.C.IYATHURAI, H.H.The Rajah’s college, Pudukkottai
Page No: 1053 – 1065
DOI:16.10089.IR.2019.V8I12.285311.3258
105. Perception of customer on customers’ orientation factor on service quality of salespersons
V.Vidya and Dr.M.Jeyakumari, V.O.Chidambaram College, Thoothukudi
Page No: 1066 – 1070
DOI:16.10089.IR.2019.V8I12.285311.3259
106. Smart Cities for Urban Development
ROBERT MOHAN KUMAR, G. AKSHAY KUMAR and S A N A MASHAHAD, BVC AUTONOMOUS ENGINEERING COLLEGE, Odalarevu
Page No: 1071 – 1078
DOI:16.10089.IR.2019.V8I12.285311.3260
107. Supercapacitive Behaviour of [Co:Mn:Ru] Oxide Composite Thin Film Electrode
Joshi P.S, Walchand Institute of Technology, Solapur University, Solapur
Jogade S.M, Sangameshwar Mahavidyalaya, Solapur
Sutrave D.S, D.B.F Dayanand College of Arts and Science, Solapur University, Solapur
Page No: 1079 – 1086
DOI:16.10089.IR.2019.V8I12.285311.3261
108. A STUDY ON ANTHROPOMETRIC VARIABLES CONTRIBUTING TO SUCCESS IN HOCKEY
T. PRIYA and Dr.K.MURALI RAJAN, Alagappa University College of Physical Education, Karaikudi
Page No: 1087 – 1091
DOI:16.10089.IR.2019.V8I12.285311.3262
109. IMPACT OF LIBERALISATION, PRIVATIZATION AND GLOBALIZATION ON RETAIL TRADE
Dr.D.Sivakumar, Government Arts College, (Faculty of Annamalai University) Tiruvannamalai
Page No: 1092 – 1100
DOI:16.10089.IR.2019.V8I12.285311.3263
110. Conservation of Biological Diversity vis a vis Bio-imperialism, Bio-piracy and Bio-politics of the Developed Nations and India’s Interest
Avishek Raj and Yugal Kishore, The ICFAI University, Dehradun
Page No: 1101 – 1107
DOI:16.10089.IR.2019.V8I12.285311.3264
111. Level of Professional Ethics among Secondary School Teachers in Kolkata: A Study
Zulfikar Ahmed, Dr. Shakera Parveen and Abdul Basit Ansari, MANUU, Hyderabad
Page No: 1108 – 1122
DOI:16.10089.IR.2019.V8I12.285311.3265
112. Multifaceted Dimensions of Feminism in the Selected Work of Kamala Markandaya
J.Sangeetha and Dr.P.Santhi, Kandaswami Kandar’s College, P.Velur (Namakkal)
Page No: 1123 – 1125
DOI:16.10089.IR.2019.V8I12.285311.3266
113. Customs in Buchi Emecheta’s The Bride Price
P. Eswaran and Dr. P. Santhi, Kandasamy Kandar’s College, Paramathi Velur, Namakkal
Page No: 1126 – 1132
DOI:16.10089.IR.2019.V8I12.285311.3267
114. Judicial accountability: Theoretical and conceptual Understanding
Alok Kumar, The ICFAI University, Jharkhand
Vagish Upadhyay, The ICFAI University Dehradun
Page No: 1133 – 1140
DOI:16.10089.IR.2019.V8I12.285311.3268
115. A Task Scheduling Algorithm Based On Hybrid PSO in Overloaded Situation
Ranjandeep Kaur Khera, Khalsa College for Women, Amritsar
Dr. V.K. Banga, ACET, Amritsar
Dr. Neha Sethi, Hindu College, Amritsar
Page No: 1141 – 1148
DOI:16.10089.IR.2019.V8I12.285311.3269
116. PATIENT SATISFACTION TOWARDS SERVICE QUALITY OF REHABILITATION CENTERS FOR SUBSTANCE ABUSERS – TAMILNADU
Manju.E and Dr.K.Chandrasekar, Alagappa Institute of Management, Karaikudi
Page No: 1149 – 1155
DOI:16.10089.IR.2019.V8I12.285311.3270
Mohamed Ameen. KK and M. Syed ali Padusha, Jamal Mohamed College (Autonomous), Affiliated to Bharathidasan University, Tiruchirappalli
Page No: 1156 – 1158
DOI:16.10089.IR.2019.V8I12.285311.3271
118. Hybridization of Fuzzy C-Means with Bacterial Colony Optimization
K.Vijayakumari and Dr. V. Baby Deepa, Government Arts College, affiliated to Bharathidasan university, Karur, Tamilnadu
Page No: 1159 – 1167
DOI:16.10089.IR.2019.V8I12.285311.3272
119. REVIEW ON SOCIAL NETWORK ANALYSIS IN DATA MINING
S.Kasthuri and Dr.A.NishaJebaseeli, Govt. Arts & Science College, Lalgudi, Trichy
Page No: 1168 – 1172
DOI:16.10089.IR.2019.V8I12.285311.3273
120. THE DOUBLE SIDED IMPACT OF THE PROTAGONIST’S BLOG IN ANDALEEB WAJID’S “MY BROTHER’S WEDDING”
Dr. S.S. Nirmala, KNGAC, Auto, Thanjavur
R. Vedha, (Affiliated to Bharathidasan University) Bon Secours College for Women, Thanjavur
Page No: 1173 – 1178
DOI:16.10089.IR.2019.V8I12.285311.3274
Dr. Pasagadugula Kumar and K. John, Andhra University
Page No: 1179 – 1187
DOI:16.10089.IR.2019.V8I12.285311.3275
Buridi Surendra and K. John, Andhra University
Page No: 1188 – 1195
DOI:16.10089.IR.2019.V8I12.285311.3276
123. STUDENT ATTITUDE TOWARDS INCLUSIVE EDUCATION IN THE DISTRICT OF PASCHIM MEDINIPUR, WEST BENGAL
Sunita Bera, Gobardanga Hindu College
Page No: 1196 – 1212
DOI:16.10089.IR.2019.V8I12.285311.3277
124. Repayment Performance of SHGs microfinance borrowers: A Review of Literature
Dr.R.Jaya Kumar, Kaveripakkam College of Arts and Science, Kaveripakkam
Manikandan A, School of Social Sciences and Languages, VIT University, Vellore
Page No: 1213 – 1222
DOI:16.10089.IR.2019.V8I12.285311.3278
125. Feministic View in Githa Hariharan’s The Thousand Faces of Night
D. Raghavendra Reddy, S.K. University, Ananthapuramu
Page No: 1223 – 1230
DOI:16.10089.IR.2019.V8I12.285311.3279
126. Excavations in Tamil Nadu – A Study
P.Murugan, S.Paranthaman and Dr.AR .Saravanakumar, Alagappa University, Karaikudi
Page No: 1231 – 1241
DOI:16.10089.IR.2019.V8I12.285311.3280
127. OXIDATION OF CYCLOHEXANONE BY PIPERIDINIUM CHLOROCHROMATE – A KINETIC MECHANISTIC ASPECT
M. Venkatapathy, M. Venkatesan and K. Anbarasu, Arignar Anna Govt. Arts College, Musiri
Page No: 1242 – 1253
DOI:16.10089.IR.2019.V8I12.285311.3281
128. ASSESSING EMPLOYABILITY OF MANAGEMENT STUDENTS
SAVILENE JULIA GOMEZ and Dr.A.JOHN PETER, St. Joseph’s College, Tiruchirappalli
Page No: 1254 – 1262
DOI:16.10089.IR.2019.V8I12.285311.3282
129. A STUDY ON EMPLOYEE MORALE
DR.BHARATH KUMAR PORIKA, OU PG COLLEGE, VIKARABAD
Page No: 1263 – 1274
DOI:16.10089.IR.2019.V8I12.285311.3283
130. A STUDY ON DIGITAL BANKING IMPACT ON SERVICE QUALITY WITH REFERENCE TO PUBLIC SECTOR BANKS
Dr P.Yadaiah, CSI Institute of PG Studies, Secunderabad
Page No: 1275 – 1285
DOI:16.10089.IR.2019.V8I12.285311.3284
131. EDUCATION FOR NOMADS IN INDIA – STATUS AND NEED TO DESIGN SEPARATE CURRICULUM
Dr. K.SURESH & Dr. P. SRINIVASAN, Central University of TamilNadu, Nellakudi Campus, Thiruvarur. TamilNadu, India
Page No: 1286 – 1296
DOI:16.10089.IR.2019.V8I12.285311.3285
132. THERAPEUTIC POTENTIAL OF SEAWEED BIOACTIVE COMPOUNDS AGAINST Helicobacter pylori
T. VinodhKumar, AVS College of Arts and Science, Salem, Tamil Nadu
G.Ramanathan and B. Ambika, Sri Paramakalyani College, Alwarkurichi
Henson Jebajose, Manonmaniam Sundaranar University Rajakkamangalam, Nagercoil, Tamil Nadu
Page No: 1297 – 1314
DOI:16.10089.IR.2019.V8I12.285311.3286
133. THE REACHOUT OF PUBLIC HEALTHCARE FINANCING OF INFANT HEALTHCARE: A STUDY OF BARAK VALLEY OF ASSAM, INDIA
Pradipta Deb and Niranjan Roy, Assam University Silchar
Page No: 1315 – 1327
DOI:16.10089.IR.2019.V8I12.285311.3287
134. A STUDY ON THE PELL-LIKE EQUATION 5×2-11y2=36
S. Nivetha, Chidambaram Pillai College for Women(Affiliated to Bharathidasan University), Trichy
M.A. Gopalan, Shrimati Indira Gandhi College (Affiliated toBharathidasan University), Trichy
Page No: 1328 – 1334
DOI:16.10089.IR.2019.V8I12.285311.3288
135. An Economic Analysis of Indian Major Carp Production in Cauvery Delta Zone, Tamil Nadu
Kunguma Kannika M, Ethiraj College for Women, Chennai
Revathi K, Meenakshi Academy of Higher Education and Research, Chennai
Vignesh K and Senthil Kumar V, Fisheries College and Research Institute Tamil Nadu Fisheries University, Thoothukudi
Page No: 1335 – 1342
DOI:16.10089.IR.2019.V8I12.285311.3289
136. Themes of Alienation and Survival in Margaret Laurence’s The Fire-Dwellers
P. Indhusakthi, Ph.D Research Scholar (part-time), Department of English, Roll number (1601180052), Annamalai University, Annamalai Nagar
Dr.C. Shanmugasundaram, Research Supervisor, Department of English, Annamalai University, Annamalai Nagar
Page No: 1343 – 1353
DOI:16.10089.IR.2019.V8I12.285311.3290
137. CONSUMERS PERCEPTION AND SATISFACTION RELATING TO COOPERATIVE WHOLESALE STORES-A PERCENTAGE ANALYSIS
Dr.T.MALATHI and M.CHRISTY JOSPHIN JAYA, Poompuhar College (Autonomous), Melaiyur
Page No: 1354 – 1358
DOI:16.10089.IR.2019.V8I12.285311.3291
M. Jai Ganesh, Prof. Dr. M. Gandhi, VIT School of Law, Vellore Institute of Technology (Chennai Campus)
Page No: 1359 – 1366
DOI:16.10089.IR.2019.V8I12.285311.3292
139. THE NOTIONAL PROCESS OF ADR AND INCULCATE EMERGENCE OF ODR
M.A.AATHICHOODI, Dr. Ambedkar Law University, Chennai, Tamil Nadu
Page No: 1367 – 1374
DOI:16.10089.IR.2019.V8I12.285311.3293
140. RECENT JUDGMENTS IN THE DOMAIN OF PERSONAL LAWS
K. PALANISWAMY, S. MARUTHAVIJAYAN, The Tamil Nadu Dr. Ambedkar Law University, Chennai
Page No: 1375 – 1379
DOI:16.10089.IR.2019.V8I12.285311.3294
141. RELATIONSHIP BETWEEN POWER DISTANCE AND WORK ENGAGEMENT
S. DAYAL JEYACHANDRAN and Dr. T. JOSEPH REX, St.Joseph’s College, Tiruchirappalli
Page No: 1380 – 1384
DOI:16.10089.IR.2019.V8I12.285311.3295
142. EFFECTIVENESS OF NUTRITIONAL INTERVENTION ON ANEMIA AMONG ADOLESCENT GIRLS WITH IRON DEFICIENCY ANEAMIA IN PUDHUR AT MADURAI CITY
P. TAMILARASI, Bharathiyar University, Coimbatore
Dr.K.ANUSUYA DEVI, P.S.G College of Arts & Science, Coimbatore
Page No: 1385 – 1389
DOI:16.10089.IR.2019.V8I12.285311.3296
143. RETAIL MARKETING – A STUDY OF CUSTOMERS PREFERENCE TOWARDS RETAIL STORES IN TIRUCHIRAPPALLI CITY
Dr. J. ARULMANI, Srimad Andavan Arts and Science College, Thiruvanaikovil, Tiruchirappalli
Page No: 1390 – 1395
DOI:16.10089.IR.2019.V8I12.285311.3297
M. MUTHULAKSHMI and Dr. A. KANMANI JOAN OF ARCH, Kunthavai Naachiyaar Govt.Arts College for Women (Autonomous),
Thanjavur
Page No: 1396 – 1401
DOI:16.10089.IR.2019.V8I12.285311.3298
145. SOCIO-ECONOMIC PROFILE OF THE HIV/AIDS INFECTED PEOPLE – A case study of the HIV/AIDS infected people registered in a NGO, Tiruchirappalli District
G.BACKIALAKSHMI and Dr.G.SATHIYAN, Centre for Study of Social Exclusion and Inclusive Policy, Bharathidasan University, Tiruchirappalli
Page No: 1402 – 1415
DOI:16.10089.IR.2019.V8I12.285311.3299
146. CUSTOMER SATISFACTION TOWARDS BAJAJ ALLIANZ – A STUDY
Dr. A. AYYAMPERUMAL, National College (Autonomous), (Affiliated to Bharathidasan University, Tiruchirappalli, Tamil Nadu)
Page No: 1416 – 1424
DOI:16.10089.IR.2019.V8I12.285311.3300
147. A STUDY ON JOB SATISFACTION AMONG STAFF NURSES WORKING IN PRIVATE AND GOVERNMENT HOSPITALS
Dr.R.SUNDHARARAMAN, National College (Autonomous), Tiruchirappalli
SAGAYAMARY. J, National College (Autonomous), Affiliated to Bharathidasan University, Tiruchirappalli, Tamil Nadu
Page No: 1425 – 1433
DOI:16.10089.IR.2019.V8I12.285311.3301
148. SATISFACTION OF CAREGIVERS WORKING WITH CHILDREN DISABILITY- SPECIAL REFERENCE IN, ANBALAYAM
R. UMA MAHESWARI Bharathidasan University, Tiruchirappalli
Dr.G.SATHIYAN, Bharathidasan University, Affiliated to Bharathidasan University, Tiruchirappalli
Page No: 1434 – 1453
DOI:16.10089.IR.2019.V8I12.285311.3302
149. A STUDY ON SOCIAL MEDIA ADDICTION AMONG ADOLESCENT GIRLS IN THANJAVUR DISTRICT
Dr. D. VICTORIYA AMALORPAVA MARY, Bon Secours Arts & Science College for Women, Mannargudi
Dr. S. SATHIA, Right Foundation, Tiruchirappalli
Page No: 1454 – 1461
DOI:16.10089.IR.2019.V8I12.285311.3303
150. A Study of Pragmatics in Amy Tan’s The Kitchens God’s Wife
R. SOFIYA, Government Arts College for Women, Autonomous, Pudukkottai, Tamil Nadu
Dr. T. VASANTHAKUMARI, Government Arts College for Women, Autonomous, Pudukkottai, Affiliated by Bharathidasan
University, Tiruchirappalli, Tamil Nadu
Page No: 1462 – 1466
DOI:16.10089.IR.2019.V8I12.285311.3304
151. DESTRUCTION: THE DESTINY OF SELF DECEPTION – A PESSIMISTIC PORTRAYAL OF THE SECRET AGENT
Dr. EASTER RAJ DENSINGH, H.H.The Rajah’s College, Autonomous, Pudukkottai, Tamil Nadu
P. AMALORPAVA MARY, H.H.The Rajah’s College, Autonomous, Pudukkottai, Affiliated by Bharathidasan University,
Tiruchirappalli, Tamil Nadu
Page No: 1467 – 1476
DOI:16.10089.IR.2019.V8I12.285311.3305
152. CUSTOMER SATISFACTION TOWARDS GOLD JEWELLERY IN SALEM TOWN
DR.B.SUBATRA, Government Arts College for Women, Salem
Page No: 1477 – 1484